NewLoyalty in Apple & Google Wallet.See what’s new →

Pricing

Start free. Pay only when a location is making money for you.

One free plan with every module. One paid plan, billed per location per month, in your local currency. No seat counting. No per-module upsell. Cancel anytime.

Free

For getting started

$0

Free forever · No card required

Run a real CX program at one location, without paying a cent.

  • All 7 modules — Surveys, Contacts, Ticketing, Coupons, Loyalty, Referrals, Testimonials
  • 1 location
  • Up to 500 contacts
  • Up to 100 survey responses per month
  • Core automation workflows
  • Community support

Growth

For multi-location customers

$39

$49

/ location / mo

Billed annually · save 20% vs. quarterly

Everything in Free, plus scale, integrations, and the controls multi-location customers need.

  • All 7 modules — at full scale
  • Unlimited locations (priced per location)
  • Unlimited contacts and survey responses
  • Full automation engine — every trigger, condition, action
  • All integrations (POS, CRM, ecommerce, messaging)
  • Role-based access for regions and teams
  • Priority support

14-day free trial on Growth · No credit card required · Cancel anytime · VAT/GST added where applicable

Which plan?

Pick the plan that matches the shape of your business.

Single location. Just getting started.

You want to try one survey, one coupon, one loyalty card — see what sticks before paying for anything.

→ Start with Free

2–10 locations. Stitching tools together.

You already use a survey tool, a coupon tool, a CRM. You're tired of exporting CSVs to make them talk to each other.

→ Start with Growth

10+ locations. Scaling a CX program.

You need per-region permissions, integrations into your POS/CRM, and a single dashboard across all locations.

→ Start with Growth

Compare every feature

Everything in both plans, side by side.

No hidden module gates. Free is genuinely useful — Growth is for when you outgrow one location.

Feature
Free
Growth
Per location

Foundation

Locations
1
Unlimited
Team members
Up to 3
Unlimited
Contacts in CRM
500
Unlimited
Automation runs / month
1,000
Unlimited
Custom branding

Surveys & Feedback

Survey responses / month
100
Unlimited
Survey templates
All
All
Multi-channel delivery (SMS, email, QR, table)
Conditional logic & branching
AI question suggestions

Coupons & Promotions

Active coupon campaigns
1
Unlimited
Redemption tracking
Multi-channel delivery (SMS, email, wallet pass)
Email only
Fraud prevention

Loyalty

Active loyalty programs
1
Unlimited
Apple / Google Wallet passes
Tier-based rewards
Cross-location point pooling

Referrals & Testimonials

Referral programs
1
Unlimited
Auto-collect from happy responses
Embeddable testimonial widgets
1
Unlimited
Review-platform sync (Google, Yelp, …)

Ticketing & Support

Open tickets
Up to 50 / mo
Unlimited
Auto-create ticket from low-NPS
SLA tracking & dashboards
Round-robin assignment

Integrations

Zapier / Make
POS (Toast, Square, Lightspeed)
Ecommerce (Shopify, WooCommerce)
CRM (HubSpot, Salesforce, Pipedrive)
Messaging (WhatsApp, Slack, Teams)
Slack only
Custom webhooks & REST API

Analytics & Reporting

Per-module dashboards
Cross-module dashboards
Scheduled email reports
Data export (CSV, API)

Security & Admin

Role-based access control
Basic
Advanced
Audit log
SSO (Google, Microsoft)
Per-region permissions
Data export & deletion on request

Support

Community forum & help center
Email support
48h response
Priority
Onboarding & migration assistance
Available
Optional add-ons

Bolt on only what you need.

Add-ons stack with Growth, not Free. Pay per use — never as a forced bundle.

SMS credits

$12 / 1,000 SMS

Send surveys, coupons, and review requests over SMS. Pay only for what you send. No monthly minimum.

Onboarding & migration

$499 one-time

A CX specialist migrates your existing data, configures your first 3 workflows, and trains your team. Ships in 14 days.

Dedicated specialist

On request

A named CX specialist on Slack with quarterly reviews. For multi-location customers running mission-critical workflows.

Early access

Be one of our first 100 customers.

We're working with a small group of customers across restaurants, retail, clinics, hotels, and service businesses to shape Informly's first year. Get a free annual plan, a direct line to the founding team, and naming credit when we go public.

Open87 of 100 spots remaining

The Founding Customer Program

For 100 customers who want to help shape what Informly becomes.

  • Free for a year.

    Full access to every module, every workflow, every integration. No usage caps.

  • Direct line to the team.

    Monthly office hours with the founders. A private Slack channel. We answer.

  • First say on the roadmap.

    Your feedback shapes what ships next — and we'll tell you why we did or didn't build it.

  • Naming credit, forever.

    Your name and logo on our launch page — and a permanent line in the credits page after.

You're a SMB or multi-location customer running a real business with real customers — restaurants, retail, clinics, hotels, beauty, wellness, service. We're not looking for resellers or testers.

Your data

Your data is yours. Always.

No resale. No lock-in. No surprises. Here's what we commit to from day one — and where to look if you want the longer answer.

Your customers, your data.

Export everything anytime. Delete it on request. We never sell or share.

Encrypted in transit and at rest.

Industry-standard TLS and AES-256 protect your data end-to-end.

Built on Cloudflare and Google Cloud.

The same infrastructure that runs the biggest sites on the internet.

GDPR-aligned from day one.

EU data residency available. DPA on request.

Daily backups, tested restores.

If something goes wrong, your data isn't.

Role-based access.

Give every team member exactly what they need — and nothing they don't.

Pricing FAQ

The questions buyers actually ask.

A location is one physical or logical site where you serve customers — a restaurant address, a clinic suite, a salon chair-set, an ecommerce brand. You pay for each location each month on Growth. The Free plan is limited to one location.

Still have a question? Talk to sales →

Grow your happy customers.
Recover the unhappy ones.
Starting today.

Start free in under five minutes. No credit card. No setup call required.

Free planNo credit cardUpgrade anytime