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For auto workshops

Turn the oil change into a 5-year customer.

A short survey by email after every pickup, service reminders, a Service Club pass in their phone's wallet, and a review request when the job went well. The customer who came in for tires comes back for everything.

  • Service Club pass in Apple and Google Wallet
  • Service reminders by email
  • Feedback per bay and advisor
2:14 PMRiverside Auto●●●●●

Email · Mike at Riverside · 1h after pickup

Hey Sam — thanks for trusting us with the brake job today. How did everything go?

1 = Not great5 = Brilliant

★★★★★

Awesome! Would you mind sharing a quick review on Google? It only takes a moment:

Leave Google review →
Service Club · visit 4 of 5 · free oil change+1 stamp

5★ · Sam · brake job

Google review request sent · stamp +1 · oil-change reminder scheduled

Reviews

A review ask after a 5★

The post-pickup email sends customers who loved the job to your Google page.

Reminders

Next service, on time

An email when the next service is due, with a coupon attached.

Loyalty

Service Club pass

Stamp every visit · 5th oil change free · push message to the wallet pass.

Setup

Per shop

Import your customers and send the first post-service survey the same day.

What workshops struggle with

Three reasons that 5★ customer never comes back.

The customer who loved the job drives off and never reviews.

You did the brake job right. They thanked you in person. Then they leave, get busy, and the Google review you needed never happens. Meanwhile the one angry tire customer? Already typing.

An oil change today should be a brake job in 6 months.

But nobody reminds them that the timing belt is due. So they default to whoever's closest next time — usually not you.

Multi-bay = multi-blind-spot.

Three techs, two service advisors, fifteen tickets a day. Who's getting 5★? Who's getting silence? Which bay's comebacks are spiking? You find out at quarter-end, not Tuesday.

Service-bay consolidation

SMS in one tab, Tekmetric in another — or one customer record.

Your shop-management system knows the ticket closed. Your phone knows the texts. Your Google profile knows the silence. None of them talk. We do.

Before · today6 systems · 0 talking

Customer data scattered across systems.

Tickets in Tekmetric. Texts in your iPhone. Reviews on Google. Recalls on a whiteboard. Coupons in last quarter's mailer.

  • Ticket closes · no follow-up text, no review ask
  • Service-cycle recalls live in your head, not a queue
  • Per-bay performance? Only at month-end, in a spreadsheet
With Informly1 platform · 6 modules

One customer record · service-cycle aware.

Job done → email survey → 5★ gets a Google review link → stamp + reminder scheduled. Scores per bay update as answers come in.

  • Job done → survey email → review request on a 5★
  • Service reminders scheduled for each customer
  • Scores by bay, by tech and by service advisor
The service-cycle loop

Two flows that run for every customer.

Post-service to 5★

Step 1

Ticket closed

Sam · brake job · Riverside Auto · 2:14 PM

Surveys

Email · 1h after pickup

"How did everything go?" · 5★

Testimonials

Google review request

Link to your Google page

Loyalty

Service Club stamp

Visit 4 of 5 · free oil change next

Step 5

5★ on Google · public

Posted by Sam on your profile

Reminder to re-booking

Step 1

Service-cycle clock

Oil change due in ~6 months

Surveys

Reminder email · 30 days out

"Sam, you're due for an oil change."

Coupons

Loyalty coupon attached

$20 off · single-use · in wallet

Referrals

Refer-a-friend nudge

"$25 off for you + them"

Step 5

Sam books online

Coupon redeemed at the next visit

Three workflows you'll run on day one

Workflows you can set up the week you sign up.

Turn the 5★ into a Google review

Sam picks up the car at 2 PM. By 3:30 there's a 5★ review on Google.

The job is done. One hour later, an email asks how it went. Sam taps 5. The next screen offers a link to your Google page, while he's still pleased.

  • Job done · car picked up
  • Email · 1h post-pickup
  • 5★ · link to your Google page
  • Review posted

Service reminders that fill the bay

"Sam, you're due for an oil change." Sent at the right time.

An automation starts the clock when the job is done. Before the next service is due, an email goes out with a $20-off coupon attached, and Sam books.

  • Service-cycle countdown
  • Reminder email · personal
  • $20 coupon attached
  • Online booking

Service Club that earns the 5th visit

Stamp every visit · 5th oil change free · in the wallet.

Each visit stamps the customer's Service Club pass. They see it at the gas pump and think of you next time. A push message to the pass nudges them when they're due.

  • Visit closed
  • Stamp +1 · wallet pass
  • Visit 5 · refer-a-friend nudge
  • Free oil change redeemed
Informly AI

What customers say, per bay and per service advisor.

Informly AI reads every written answer for sentiment, urgency and the reason, so you can act on wait-time complaints before they hit Google.

Example data · last 30 days · all bays

AI insights

Preview

Sentiment trend · 30d

+12%
30 days agoToday

64%

Positive

24%

Neutral

12%

Negative

Themes · auto-clustered

5 of 9
  • Honest pricing34%+6pt
  • Wait-time vs estimate24%+5pt
  • Tech explanations18%+3pt
  • Loaner availability13%−2pt
  • Pickup cleanliness11%+1pt

Top reason in low scores

Wait-time complaints are up at Highway 9. Worth a status update when a job runs past the estimate.

Top quotes · this week

  • Sam K.· Riverside · Brakes★★★★★

    "Mike walked me through the brake pads on his phone — showed me the wear. Felt like a fair price."

  • Dana P.· Highway 9 · Oil★★☆☆☆

    "Quoted 2 hours for an oil change and it took 4. No update until I called."

  • Marcus L.· Riverside · Recall★★★★★

    "Recall reminder showed up the week I was thinking about it. Booked online straight away."

Open verbatim feed · 284 →

CSI score

92

+4

Google avg

4.71

+0.12

Recall conv.

62%

+18pt

Comeback rate

6.2%

−1.4pt

Workshop stack

Works with your point of sale.

Square, Slack and Apple and Google Wallet today. Shop-management integrations are on the way.

Square

Customers and visits from your point of sale

Apple Wallet

Service Club pass · push messages

Google Wallet

Service Club pass · push messages

Slack

Low-score alerts for the service manager

Email

Post-service surveys · service reminders

Shopify

If you sell parts or accessories online

More integrations on the way.

Analytics

Every bay and every service advisor in one view.

Scores by bay and service advisor, review requests, reminder coupons redeemed, and the comeback rate you want trending down.

  • CSI per service advisor and per bay
  • Review requests sent after a 5★
  • Reminder coupons redeemed

All bays · last 30 days

Owner dashboard

Example data

CSI

92

+4

Recall conv.

62%

+18pt

Recall revenue

$18.4K

+24%

CSI by service advisor

  • Mike R.
    96
  • Carla D.
    92
  • Tom B.
    88
  • Andre P.
    79
  • Kevin H.
    71

Star average by platform

  • Google2144.71
  • Yelp684.4
  • Facebook424.62
Open Kevin H. drilldown
Be a founding workshop

We're looking for founding a small group of workshops to build this with.

Informly is pre-launch. We're working closely with a small group of founding workshops, from single bays to multi-shop owners, to ship what service advisors and owners actually want. If you're tired of watching good customers drift to the shop down the road, this is the program below.

  • Every paid feature, free, for a full year
  • A founding price you keep after year one
  • A direct line to the founders
  • First look at new modules before public launch
  • A real say in what we build next
  • In return, a short monthly feedback call
Pricing

Start free. Scale when you're ready.

A free plan to start. Paid plans are priced per location, per month, with local rates by country. Every plan includes every module.

Free

For getting started

Free forever

Every module for one location, free for as long as you like.

  • All 7 modules (Surveys, Contacts, Ticketing, Coupons, Loyalty, Referrals, Testimonials)
  • 1 location
  • Up to 500 contacts
  • Up to 100 survey responses / month
  • Core automation workflows
  • Community support

Growth

For multi-location customers

Per location, per month

Local pricing by country

Everything in Free, plus more locations, every integration and team controls.

  • All 7 modules
  • Multi-location support (priced per location)
  • Unlimited contacts and survey responses
  • Every automation trigger and action
  • Shopify, WooCommerce, Square and Slack integrations
  • Role-based access for regions and teams
  • Priority support
Workshop FAQ

Questions shop owners actually ask.

None directly yet. Square works today if you take payments through it, and Slack for alerts. Shop-management integrations are on the way, and you can import customers in the meantime.

Hear them. Keep them.
Grow with them.

Start on the free plan today, or book a walkthrough and we’ll show you round with your business in mind.

Free planEvery module includedUpgrade when you grow