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Customer engagement platform

One platform to grow your happy customersand recover the unhappy ones.

Informly finds every customer signal — surveys, reviews, complaints — and turns it into action. Drive referrals and repeat revenue from your happiest customers. Catch the unhappy ones before they leave.

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JW

Good morning, John

Trial · 28 days
Tuesday, April 29 · Your customer growth loop is up +18% this month
Search...⌘K
Last 30 days
Customize
Responses
Last 30 days
1,284
12.4% vs last 30d
View responses →
Net Promoter Score
612 responses · 90 days
62Great
Promoters
71%
Passives
20%
Detractors
9%
Open NPS report →
CSAT
30-day rolling average
4.6
/5
0.2
See breakdown →
Open Tickets
By priority · 47 total
High
8
Medium
22
Low
17
Go to tickets →
Growth Loop
How your modules feed each other
S
Survey
1,284
T
Ticket
47 open
C
Coupon
612
L
Loyalty
2,481
R
Referral
87
V
Review
449
Configure automations →
Negative Feedback
Auto-routed for follow-up
Hasan R.
2/5
"Service was slow tonight, waited 40 min for the bill"
8m ago
Maria L.
4/5
"Loyalty card didn't update after my visit"
1h ago
Anonymous
3/5
"Wallet pass would not save on my Android phone"
3h ago
View inbox →
SLA at Risk
3 tickets approaching deadline
Booking confirmation email delayed
Due in 4h
JW
Loyalty stamp not awarded after visit
Due in 1d
JW
Wallet pass install failing on Android
Due in 2d
JW
View all at-risk →
Top Referrers
This month
1SK
Sara Khan
12 refs$1,840
2AM
Ahmed Malik
9 refs$1,210
3FN
Fatima Noor
7 refs$910
4JO
John O'Nolan
5 refs$640
Recent Activity
Across your workspace
Post-Visit CSAT received 23 new responses
Survey · 2m ago
Sara Khan resolved "Booking email delayed"
Ticket · 18m ago
Hasan Riaz reached Gold tier (250 pts)
Loyalty · 1h ago
Maria Lopez converted 1 referral
Referral · 2h ago
New 5-star video testimonial collected
Testimonial · 4h ago
Wallet Passes
Apple Wallet + Google Wallet
Installed
1,842
9.2%
Push opens
34%
2.1%
Loyalty Members
Active in last 90 days
2,481
15.3%
B
1,320
S
740
G
421
Manage program →
Coupon Redemptions
$3,420 attributed revenue
612
22% vs prior
See coupons →
Referrals Funnel
Last 30 days · 21% conv.
Invites sent
412
Referrals clicked
287
Signed up
142
Converted
87
View campaign →
Review Performance
Across connected platforms
G
Google2484.8
Y
Yelp964.5
F
Facebook644.7
T
TripAdvisor414.6
Review dashboard →
The problem

Most businesses collect customer feedback. Almost none act on it.

Surveys live in one tool. Reviews in another. Coupons, support, and follow-ups somewhere else. The signals are everywhere — the action is nowhere.

Surveys
Reviews
Coupons
Tickets
01

Your CX is scattered across too many tools.

Surveys, reviews, coupons, contacts, support — each in a separate app. None of them talk to each other.

Inbox0 actions
  • Survey response12m
  • Review left1h
  • Complaint3h
02

Feedback gets collected, not acted on.

A 2-star review sits in an inbox. A low NPS response gets logged in a dashboard. Nobody follows up — and the customer doesn't come back.

Promoters
142
5-star
0 referrals asked
Detractors
38
at risk
0 recovery sent
03

Happy customers go unused. Unhappy ones leave quietly.

Your best customers never get asked for a referral or a review. Your unhappy ones never get a chance to be won back.

The platform

Everything you need to listen to customers, act on what they say, and keep them coming back.

Five stages of the customer relationship. One platform that runs all of them — on a continuous loop.

  1. 01Listen

    Capture every signal — feedback, reviews, post-visit responses — in one place.

    SurveysTestimonials
  2. 02Understand

    See every customer as one person — every signal, on a single profile.

    Contacts
  3. 03Act

    Turn signals into action. A low score becomes a ticket. A complaint becomes a coupon.

    TicketingCoupons
  4. 04Retain

    Reward repeat customers. Win unhappy ones back. Re-engage drifting ones.

    LoyaltyCouponsSurveys
  5. 05Grow

    Turn your happiest customers into your best growth channel — referrals, reviews.

    ReferralsTestimonials
Explore the modules

Every module, built to work with the others.

Use one. Use all seven. Either way, your customer data, workflows, and outcomes stay connected.

Listen

Ask the right question at the right moment.

Capture feedback from every customer touchpoint — at the table, after the visit, post-purchase, mid-stay. Then turn every response into action automatically: a ticket if it's a complaint, a coupon if it's a recovery, a referral request if it's a fan.

  • Trigger surveys from any event — order, visit, support ticket, time-based.
  • Pre-built templates for NPS, CSAT, post-purchase, post-visit.
  • Auto-routing: low scores create tickets, high scores trigger referrals.
JW
Customer Feedback/Dine-In Experience
Build
Share
Results
Questions
Design
Settings
W
We'd love your feedback!
1
How likely are you to recommend Orange Planet…
2
How would you rate your overall dining experience
3
How would you rate the food quality?
4
Any suggestions on how we can improve?
5
Your name
6
Your email
7
Your phone number
T
Thank you for dining with us!
Edit
View
Orange Planet
2 / 7
Question 2 · Smileys
How would you rate your overall dining experience at Orange Planet?
1
2
3
4
5
28%
The platform at work

Watch a complaint become a recovery. A review become a referral. A drifting customer become a regular.

Three real workflows. Every module working together. No glue code, no consultants, no exports.

Turn a complaint into a recovery — in 30 seconds.

A 2-star response goes from “lost customer” to “saved customer” without a human touching it.

Surveys · New response
ML
Marcus L.
Nov 14 · 7:42 PM
Detractor
How was your visit?
2.0
"Steak was cold, server didn't check back."
What just happened

A complaint that would have ended on Google as a 2-star review is now a ticket, a recovery offer, and a tracked follow-up — without anyone on your team noticing until they want to.

This is what every CX tool promises. Informly is the one that does it.

Why it's a platform

Built like a platform. Not a bundle.

Seven modules share one customer profile, one automation engine, one set of permissions, one source of truth. That's why workflows like the ones above actually work.

Automation engine

A visual workflow builder that connects every module.

Drag a trigger from any module. Drop an action from any other. No code, no consultants, no glue.

One profile per customer

Every signal, every interaction, every module — on a single profile.

Maria K.

12 visits · advocate

  • Survey5★ post-visitJust now
  • Coupon20% off redeemed5m
  • Loyalty8/10 stamps1h

Every location, in view

Per-location, per-team, per-region — without exporting a single CSV.

Locations · NPSAll · 30d
Downtown72
Eastside68
Airport64
Mall75
Marina70
Old Town78

Roles & permissions

Give every team the access they need — and nothing they don't.

Access controls
  • Surveys
  • Tickets
  • Coupons
  • Billing

Templates for everything

Pre-built surveys, coupons, referral programs, loyalty cards, workflows.

Templates library
NPS survey
Recovery coupon
Refer-a-friend
Stamp card
Win-back
Review request

Plugs into your stack

POS, CRM, ecommerce, messaging, payments — connected in minutes.

Integrations
Shopify
Slack
Stripe
Toast
HubSpot
Wallet

For the phone in your customer's pocket

Apple Wallet, Google Wallet, QR, NFC, SMS — meet customers where they already are.

Loyalty
BREW & BEAN

Coffee card

1 / 10stamps

9 more for a free latte

Analytics across every module

Cross-module dashboards that connect cause and outcome.

Track NPS by location, referral revenue by source, ticket SLA by team, loyalty redemption by program — in one place.

Customer Health

All locations · Last 30 days

30d
Live

NPS

72+4

Repeat rate

38+2.1

Open tickets

14−3

NPS × Referral conversion

NPSReferrals

Top performing locations

Downtown
78
Eastside
71
Airport
65
Marina
74
Automation

Any trigger. Any action. Any module.

A survey response can create a ticket. A loyalty stamp can trigger a coupon. A drifting customer can launch a win-back sequence. If it can happen in Informly, you can automate what comes next.

Workflow editor
● Live
Trigger

Customer's birthday

Condition

Frequent diners (≥6 visits)

Action · Loyalty

Issue +2 bonus stamps

Action · Coupons

Send birthday SMS

Branch · No visit 14d

If no visit → continue

Action · Coupons

Win-back coupon

Action · Contacts

Tag “at risk”

The full catalog

Every trigger you can listen to, every condition you can filter on, every action you can run — across every module.

Triggers

A workflow can start from any of these.

  • Survey response (any score, any question)
  • New review or testimonial
  • Coupon redeemed
  • Loyalty stamp earned or reward unlocked
  • Referral sent, clicked, or converted
  • Ticket created, updated, or resolved
  • Contact field, tag, or segment changed
  • Visit count crosses a threshold
  • Scheduled date — birthday, anniversary, last visit + N days
  • External webhook from POS, CRM, ecommerce
  • Manual trigger from any team member
  • No-event trigger — a customer not doing something

Conditions

Filter on anything before you act.

  • Customer is (or isn't) in segment X
  • Visit count greater / less than X
  • Last interaction was more / less than X days ago
  • Survey score above / below X
  • Loyalty status at level X
  • Location is one of the selected locations
  • Time of day or day of week
  • A custom field equals X

Actions

Run any of these — across any module.

  • Create a ticket and assign it
  • Send a coupon (email, SMS, WhatsApp, in-store)
  • Issue or revoke a loyalty stamp
  • Send a referral invite
  • Request a review or testimonial
  • Update a contact field, tag, or segment
  • Add to or remove from a segment
  • Schedule a follow-up survey or message
  • Notify a team member (in-app, Slack, email)
  • Branch into another workflow
  • Pause for X days, then continue
  • Call an external webhook
Examples

Three workflows customers are running today — each different in shape, all built in minutes.

New customer welcome

SurveysCouponsContacts
TRIGGERFirst survey response received
ACTION 1Send welcome coupon
ACTION 2Add to “new customer” segment
ACTION 3Schedule follow-up survey at 14 days

Loyalty milestone celebration

LoyaltyCouponsReferrals
TRIGGERLoyalty reward unlocked (10th stamp)
ACTION 1Send thank-you message
ACTION 2Issue surprise bonus reward
ACTION 3Auto-request referral with reward

Repeat complaint at one location

TicketingContacts
TRIGGER3rd ticket at the same location within 7 days
IFTicket severity ≥ medium
ACTION 1Notify regional manager
ACTION 2Create internal review ticket
ACTION 3Add location to “needs attention” report
Analytics

See what's working. See what's about to break.

From NPS to referral revenue, ticket SLA to loyalty redemption — Informly connects signals across every module so you see cause and outcome in one report, not five.

Updated 2m ago

Customer Health

All locations · Last 90 days

All locations90dAll segments

NPS

72+4

Active loyalty members

8,412+128

Referral revenue

$47.2K+12%

Open tickets

14−3

NPS × Referral conversion

NPSReferrals

Top performing locations

  • Marina
    84
  • Downtown
    78
  • Eastside
    71
  • Airport
    65
  • Mall
    58

Promoter journey

Cross-module · Surveys → Testimonials → Referrals

Promoters identified

1,420100%

Asked for review

1,42082%

Review left

61264%

Referral sent

29846%

Conversion

14728%
Reports your point tools can't run

Three reports that only exist because every module shares the same customer profile, the same automation engine, the same source of truth.

NPS × Referral revenue

See which survey responses turn into actual referral revenue — and which never convert.

Referral $ per customerr² = 0.78
NPS score 0 →→ 100
SurveysReferralsContacts

Only possible because Surveys, Referrals, and Contacts share one customer profile.

Loyalty churn risk

Spot loyalty members whose visit pattern is fading — before they're gone.

Marcus K.

12 → 0 in 60d

high

Anya R.

8 → 3 in 30d

medium

Sarah L.

10 → 6 in 30d

low
LoyaltyContactsSurveys

Combines loyalty visit cadence, profile signals, and recent survey sentiment.

Recovery coupon ROI

See how many unhappy customers came back after a recovery coupon — and how much revenue it saved.

Detractors
412
Coupons sent
412
Redeemed
186
Repeat visit
112

27% recovery rate · est.$8.4K revenue saved

SurveysCouponsContacts

Closes the loop from feedback to revenue impact — in one report.

Slice every report by any dimension

By locationBy segmentBy teamBy timeBy source…or any custom field you've added.
Integrations

Works with what you already use.

Two-way sync with the POS, CRM, ecommerce, and messaging tools running your business — plus an open API and webhooks for anything else.

  • Shopify
  • Stripe
  • HubSpot
  • WhatsApp
  • Slack
  • Google Workspace
  • Salesforce
  • Mailchimp
  • Square
  • Zapier
Don't see your tool?
APIWebhooksZapier
Early access

Be one of our first 100 customers.

We're working with a small group of customers across restaurants, retail, clinics, hotels, and service businesses to shape Informly's first year. Get a free annual plan, a direct line to the founding team, and naming credit when we go public.

Open87 of 100 spots remaining

The Founding Customer Program

For 100 customers who want to help shape what Informly becomes.

  • Free for a year.

    Full access to every module, every workflow, every integration. No usage caps.

  • Direct line to the team.

    Monthly office hours with the founders. A private Slack channel. We answer.

  • First say on the roadmap.

    Your feedback shapes what ships next — and we'll tell you why we did or didn't build it.

  • Naming credit, forever.

    Your name and logo on our launch page — and a permanent line in the credits page after.

You're a SMB or multi-location customer running a real business with real customers — restaurants, retail, clinics, hotels, beauty, wellness, service. We're not looking for resellers or testers.

Your data

Your data is yours. Always.

No resale. No lock-in. No surprises. Here's what we commit to from day one — and where to look if you want the longer answer.

Your customers, your data.

Export everything anytime. Delete it on request. We never sell or share.

Encrypted in transit and at rest.

Industry-standard TLS and AES-256 protect your data end-to-end.

Built on Cloudflare and Google Cloud.

The same infrastructure that runs the biggest sites on the internet.

GDPR-aligned from day one.

EU data residency available. DPA on request.

Daily backups, tested restores.

If something goes wrong, your data isn't.

Role-based access.

Give every team member exactly what they need — and nothing they don't.

Pricing

Start free. Scale when you're ready.

A free plan with everything you need to start. Paid pricing per location, per month — with local rates by country, and every module included in every plan. No annual lock-in.

Free

For getting started

Free forever

Everything you need to run a real CX program — without paying a cent.

  • All 7 modules (Surveys, Contacts, Ticketing, Coupons, Loyalty, Referrals, Testimonials)
  • 1 location
  • Up to 500 contacts
  • Up to 100 survey responses / month
  • Core automation workflows
  • Community support

Growth

For multi-location customers

Per location, per month

Local pricing by country

Everything in Free, plus scale, integrations, and the controls multi-location customers need.

  • All 7 modules — at full scale
  • Multi-location support (priced per location)
  • Unlimited contacts and survey responses
  • Full automation engine — every trigger, condition, action
  • All integrations (POS, CRM, ecommerce, messaging)
  • Role-based access for regions and teams
  • Priority support

Still here? You might be one of our first 100.

Founding customers get every paid feature free for a year.

Apply now

Grow your happy customers.
Recover the unhappy ones.
Starting today.

Start free in under five minutes. No credit card. No setup call required.

Free planNo credit cardUpgrade anytime