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For B2B SaaS

Catch the "6 / Detractor" before they cancel.

In-app NPS + CES, churn-risk scoring on usage signals, ticketing that closes the loop in 24h, account-health rollups — wired to Segment, Intercom, Salesforce, HubSpot. Save the renewal before the QBR.

  • Wired to Segment · Intercom · Salesforce
  • Per-account NPS rollup
  • SSO · SAML · SCIM ready
drift-workspace.app · /dashboard

Welcome back, Priya

Active projects

12

Open tickets

3

Informly · in-app

How likely are you to recommend Drift to a colleague?

Not likelyVery likely

6 / Detractor · Priya · Acme Co.

CSM Slack-pinged · ticket opened · save-the-account playbook armed

Account health · Acme Co.

82 → 64 · daily-active users down 18%

In-app NPS

Per-user · per-event

Tiny modal · usage-triggered · doesn't double-survey within 90 days.

Ticketing

Detractor → CSM < 60s

6/7 auto-opens a P2 ticket · Slack-pinged · SLA timer starts immediately.

Account health

Usage + NPS + tickets

Daily-refreshed score · weekly digest · renewal forecast 90 days out.

Setup

SSO · SAML · same week

Connect Segment + Intercom + SSO · first in-app NPS lives in 4 days.

What SaaS teams struggle with

Three reasons accounts churn — and CS finds out too late.

Renewal calls open with surprises.

Your CSM walks into a QBR and learns — for the first time — that the champion left, daily-active dropped 40%, and three power users opened tickets that never closed. The renewal was already over.

Detractor feedback piles up · nobody acts.

Survey responses sit in a CSV. The 6s and 7s — the ones who'll cancel quietly — get the same treatment as the 10s. By the time someone clusters the themes, the budget cycle ended.

Churn is visible in retrospect, never in time.

Logins dropped. Seats stopped getting assigned. A power user emailed support. None of these signals fired a save-the-account playbook because they live in three separate systems.

CS-stack consolidation

Surveys in one tool, tickets in another — or one account record.

Segment knows the usage. Intercom knows the ticket. SurveyMonkey knows the score. Salesforce knows the renewal. None of them know the account is dying. We do.

Before · today6 systems · 0 talking

Account signals scattered across tools.

Usage in Segment. Tickets in Intercom. NPS in SurveyMonkey. Renewals in Salesforce. Champion exit in HR's LinkedIn.

  • 6/7 NPS · nobody Slack-pinged · ticket never opened
  • Usage drop invisible until QBR slide deck
  • Account-health score lives only in CSM's head
With Informly1 platform · 6 modules

One account record · health-aware.

In-app NPS scores user. Usage drop adjusts score. Detractor opens ticket auto-routed to CSM. Save-the-account playbook fires in < 24h.

  • Detractor NPS · Slack ping in < 60s
  • Account-health score · usage + NPS + tickets
  • Renewal forecast 90 days out · weekly digest
The account-health loop

Two flows · on autopilot · per account.

Detractor to save

Step 1

Usage signal · drop

Acme · DAU −18% · 14-day trailing

Surveys

In-app NPS · 6

Priya N. · "feels heavier lately"

Ticketing

Ticket auto-opened

P2 · CSM owner · within 60s

Contacts

Account flagged · risk

Health score: 82 → 64

Step 5

Save-the-account playbook fires

CSM books call within 24h

Promoter to expansion

Loyalty

Power user · NPS 10

Marco D. · "use it daily"

Surveys

Expansion survey

"Would your team get value?"

Contacts

Champion identified

Account map updated

Step 4

Seat-expansion deal opened

Auto-routed to AE · pipeline +$12K ARR

The platform · ranked for SaaS

The six modules that catch churn before the QBR.

Three workflows you'll run on day one

Real workflows. Same week you sign up.

Catch the detractor in 60 seconds

Priya gives a 6 → her CSM is on Slack about it before she finishes typing.

In-app NPS fires after 3 logins post-feature-launch. Priya rates 6 and writes "feels heavier lately". Ticket auto-opens, P2, assigned to her CSM, Slack-pinged in < 60s. CSM books a call within 24h. Save-the-account playbook armed.

  • 3 logins post-launch
  • In-app NPS · 6
  • Ticket auto-opened · P2
  • CSM responds < 24h

Account-health rollup that beats QBR surprises

Acme's score drops from 82 → 64 — and your VP CS sees it Monday.

Account-health = usage + NPS + ticket trend, rolled up by account, refreshed daily. Weekly digest highlights the top 5 movers. Renewal forecast 90 days out. You walk into QBRs knowing what the customer is going to say.

  • Account · usage drop
  • NPS softens · 7 → 6
  • Tickets rising · +3 this week
  • Health 82 → 64 · CSM digest

Power user to expansion deal

Marco hits NPS 10 → expansion seat-deal opens automatically.

NPS 10 + high usage flags Marco as a power user. Expansion survey asks if his team would benefit. He says yes. Champion identification updates the account map. Seat-expansion deal auto-routed to the AE in Salesforce. Pipeline +$12K ARR.

  • NPS 10 + power-user usage
  • Expansion survey
  • Champion · account map
  • Deal in Salesforce · +$12K
AI on every NPS

What users say · per account · per release.

Sentiment, recurring themes, and the reporting-depth complaints you need to brief product before the roadmap review.

Voice of the user · last 30 days · all accounts

AI insights

Live

Sentiment trend · 30d

+14%
30 days agoToday

54%

Promoter

31%

Passive

15%

Detractor

Themes · auto-clustered

5 of 12
  • Onboarding clarity32%+6pt
  • Reporting depth24%+5pt
  • Mobile parity17%+3pt
  • Pricing predictability15%+2pt
  • Integrations12%+1pt

AI suggested action

Reporting-depth complaints +5pt this release — recommend prioritizing warehouse export for next sprint.

Top quotes · this week

  • Marco D.· Acme Co. · CTO · NPS 10★★★★★

    "Took us a day to set up. By week two, half my team was using it daily. That's rare."

  • Priya N.· Acme Co. · PM · NPS 6★★★☆☆

    "Reporting is the gap. Need to export raw events into our warehouse without a custom job."

  • Lex F.· Globex · Ops · NPS 7★★★☆☆

    "Mobile is a placeholder. Approvals on the go would unlock daily use for our field team."

Open verbatim feed · 418 →

NPS

42

+8

GRR

94%

+3pt

Save rate

68%

+14pt

Avg ticket resp.

2.4h

−1.1h

SaaS stack

Wired to your CS, sales, and product stack.

Segment · Intercom · Salesforce · HubSpot · Zendesk · Jira · SSO/SAML — all join via webhook + REST + SCIM.

Mixpanel

Usage events · churn-risk signals

Intercom

Ticket sync · in-app messaging

Salesforce

Account sync · health rollup

HubSpot

Contact sync · deal triggers

Zendesk

Ticket sync · CSM routing

Jira

Bug filing from detractor tickets

Slack

CSM pings · detractor alerts

Stripe Billing

MRR/ARR · plan changes

Twilio

SMS · enterprise notifications

WhatsApp

EU/LATAM customer messaging

Zapier

Anything else · webhook bridge

Webhooks + API

Full REST + GraphQL · SCIM ready

SSO · SAML

Okta · Azure AD · Google · OneLogin

Postmark · SES

Transactional NPS + close-the-loop

Segment · Mixpanel · Amplitude · Pendo · Heap · Gainsight · ChurnZero · Vitally — all supported.

Analytics

Every account — and every signal — in one view.

NPS per account, save rate, GRR, NRR, ticket-response SLA. Spot the renewal at risk before the CSM's monthly review.

  • NPS per account, segment, and release
  • Review pump across G2 · TrustRadius · Capterra
  • Save rate · GRR · NRR · per-CSM rollup

All accounts · last 90 days

VP CS dashboard

Live

NPS

42

+8

GRR

94%

+3pt

NRR

118%

+11pt

Account-health movers · this week

  • Globex
    91+5
  • Initech
    84+3
  • Acme Co.
    64−18
  • Soylent
    58−12
  • Massive Dynamic
    47−9

Review pump · this quarter

  • G2684.6
  • TrustRadius428.4
  • Capterra314.7
Open Acme Co. drilldown
Be a founding team

We're picking 20 SaaS teams to build this with.

Informly is pre-launch. We're working hand-in-hand with 20 founding SaaS teams — seed-stage through Series C — to ship what CS leaders and VPs of Product actually want. If you're tired of churn surprises in QBR slides, this is the program below.

  • Every paid feature, free, for a full year
  • Direct Slack channel with the founders
  • Locked-in 40% lifetime discount when the year ends
  • Your team name on the wall · permanently
  • First call on every new module before public launch
  • Honest reciprocity: 30-min monthly product calls
Pricing

Start free. Scale when you're ready.

A free plan with everything you need to start. Paid pricing per location, per month — with local rates by country, and every module included in every plan. No annual lock-in.

Free

For getting started

Free forever

Everything you need to run a real CX program — without paying a cent.

  • All 7 modules (Surveys, Contacts, Ticketing, Coupons, Loyalty, Referrals, Testimonials)
  • 1 location
  • Up to 500 contacts
  • Up to 100 survey responses / month
  • Core automation workflows
  • Community support

Growth

For multi-location customers

Per location, per month

Local pricing by country

Everything in Free, plus scale, integrations, and the controls multi-location customers need.

  • All 7 modules — at full scale
  • Multi-location support (priced per location)
  • Unlimited contacts and survey responses
  • Full automation engine — every trigger, condition, action
  • All integrations (POS, CRM, ecommerce, messaging)
  • Role-based access for regions and teams
  • Priority support

Still here? You might be one of our first 100.

Founding customers get every paid feature free for a year.

Apply now
SaaS FAQ

Questions VPs of CS actually ask.

Tiny non-blocking modal anchored to the corner of your app. Triggered by usage signals (e.g. 3 logins after feature launch), not on every visit. Per-user frequency cap: same user is never surveyed twice in 90 days. Users can dismiss without penalty. Average response rate: 14% — versus 1-3% for emailed surveys.

Grow your happy customers.
Recover the unhappy ones.
Starting today.

Start free in under five minutes. No credit card. No setup call required.

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